Citroen C3 Swinging Launch

Comments

  • Creative Zone Editor 1.18.2010, 7:6
    Citroën's latest TV advertisement - a fun film created for the launch of the new C3 - features the company's latest supermini having a 'swinging' time by the sea.

    In the 60-second ad, a young couple sneak new C3 past a security guard and into a dockyard where they connect the car's wheels to the cables of a shipping container crane - and then accelerate up into the air to create a giant swing.

    Inside the cabin, the couple experience the extraordinary panoramic view through new C3's unique Zenith windscreen - from a very original perspective.
Campaign:
Citroen C3 Launch
Creative Agency:
Euro RSCG
Advertiser:
Citroen
Ad Format:
Expandable Banner
Vertical:
Auto
Country:
Germany